Category: General News

The TRUSTFOOD project demonstrated strong collaborative engagement through its active participation in all four sub-cluster meetings organized by the LEADSx2030 Project. These meetings brought together coordinators and representatives from multiple Digital Europe initiatives to foster knowledge exchange, identify common challenges, and strengthen cross-project synergies.

Throughout the sessions, the TRUSTFOOD team provided valuable input and insights related to digital transformation in the agri-food sector, contributing to discussions on data integrity, transparency, and sustainable digital ecosystems.

A key outcome of this engagement was TRUSTFOOD’s contribution of a Best Practice/Input to a joint paper currently under development, reflecting the project’s commitment to supporting shared learning and collective impact within the Digital Europe community.

Additionally, the meetings served as an important platform for promoting TRUSTFOOD to other Digital Europe project coordinators, raising awareness about its objectives, achievements, and innovative approach to enhancing trust and traceability in food supply chains.

By actively participating in the LEADSx2030 sub-clusters, TRUSTFOOD continues to strengthen its network, amplify its visibility, and contribute to shaping a more collaborative and future-ready digital landscape across Europe.

Rezos Brands had the opportunity to showcase the TRUSTFOOD project during the Synergies Session of the GuardAgents Project (MSCA Staff Exchanges) Kick-Off Meeting on November 20th, 2025. The event brought together researchers, innovation leaders, and project partners to explore collaborative opportunities and identify common pathways toward advancing digital transformation across sectors.

During the session, Rezos presented TRUSTFOOD’s mission, progress, and core impact areas—emphasizing the project’s role in strengthening transparency, traceability, and trust within the agri-food supply chain. The presentation highlighted how TRUSTFOOD’s digital tools and methodologies complement the objectives of GuardAgents, creating potential avenues for cross-project collaboration in areas such as data integrity, technological innovation, and sustainable value chains.

The participation of Rezos Brands in this session underscores the growing recognition of TRUSTFOOD within the European research and innovation community, as well as its relevance in broader efforts to promote responsible and resilient digital ecosystems.

On November 3rd, Green Point had the opportunity to present TrustFood during the BRAIN Transnational Training, held in Moravske Toplice, Slovenia. The event brought together partners, trainers, and innovation leaders from across Europe to explore new approaches for advancing knowledge transfer, digital skills, and sustainable practices in the agri-food sector.

The training session served as a key platform for sharing Green Point’s latest developments and highlighting how TrustFood supports transparency, traceability, and sustainability throughout the food value chain. Participants were introduced to TrustFood’s digital tools, training modules, and practical applications designed to empower farmers, agribusinesses, and consumers.

A central outcome of the event was the expansion of new networks aimed at strengthening the dissemination of TrustFood’s training courses. By connecting with educational institutions, community-based organisations, and innovation-focused networks, Green Point laid the groundwork for broader outreach and collaboration. These new connections are expected to accelerate the adoption of TrustFood materials, ensuring that more practitioners gain access to knowledge on digital transformation and sustainable food systems.

The BRAIN training in Moravske Toplice showcased the power of cross-border cooperation and highlighted TrustFood’s growing relevance within Europe’s innovation landscape. Green Point’s engagement reflects its ongoing commitment to fostering skills, promoting digital solutions, and supporting a more transparent and inclusive agri-food ecosystem.

Smart Agro Hub proudly showcased TrustFood during the 2nd Conference “Ecological Crisis & Economic Impacts: Adaptation, Innovation & Resilience”, held in Athens and organized by the School of Biosciences and the School of Business Administration of Aegean College. The event took place under the auspices of the Hellenic Ministry of Environment & Energy and the Region of Attica, bringing together experts, academics, and industry leaders to discuss strategies for addressing ecological challenges and promoting sustainable economic development.

During the conference, Smart Agro Hub highlighted how TrustFood leverages digital technologies to enhance transparency, traceability, and sustainability across the agri-food sector. By providing tools for fair compensation, ethical practices, and responsible production, TrustFood exemplifies the intersection of ecological stewardship and economic resilience.

The presentation sparked meaningful discussions on the role of digital innovation in tackling environmental challenges, promoting green practices, and building more resilient food systems. Participants explored how TrustFood can contribute to sustainable adaptation strategies, supporting both producers and consumers while fostering a more inclusive and environmentally responsible economy.

Smart Agro Hub’s participation reinforced its commitment to driving innovation and sustainability in the agricultural sector, emphasizing the importance of collaborative solutions in responding to ecological and economic pressures.

Rezos Brands participated in the ORBIS hybrid workshop held during the 3rd Agri-Food Conference & AGROWN 2025 Expo, an event that brought together experts, innovators, and stakeholders from across the agri-food sector to discuss emerging challenges and technological advancements.

During the workshop, Rezos Brands delivered a presentation titled “Rezos Brands Innovates in Agri-Food: European Research & Development Initiatives”, highlighting the company’s active involvement in EU-funded projects driving digital transformation in agriculture.

A key focus of the presentation was the TRUSTFOOD project, where Rezos Brands showcased how the initiative is contributing to greater transparency, traceability, and trust within the agri-food supply chain. Attendees learned how TRUSTFOOD’s digital tools and innovative methodologies are designed to support sustainability, improve data integrity, and empower both producers and consumers.

The event provided an excellent platform for sharing knowledge, strengthening collaboration, and raising awareness about the importance of integrating digital solutions into modern agri-food systems. Rezos Brands’ participation reaffirmed its commitment to advancing innovation and supporting a more transparent and resilient food ecosystem through EU-funded research.

As part of the TRUSTFOOD – a Digital Europe Project, Wageningen University recently concluded a highly successful two-day VLAG course, designed to explore the transformative potential of blockchain technology in the agri-food sector.

The course brought together PhD researchers from a wide range of disciplines, backgrounds, and nationalities, fostering a dynamic and interdisciplinary learning environment. Participants engaged in interactive group activities, lively discussions, and knowledge-strengthening quizzes, gaining hands-on experience and practical insights into the ways digital technologies can improve transparency, trust, and data integrity throughout food supply chains.

Through this immersive experience, attendees examined how TrustFood’s digital tools can support ethical practices, ensure traceability, and enhance accountability across the food system. By combining cutting-edge technology with collaborative learning, the course reinforced the importance of innovation and education in building sustainable and reliable food networks.

The VLAG course highlights Wageningen University’s ongoing commitment to advancing research, training, and digital innovation in the agri-food sector, ensuring that emerging scholars are well-equipped to contribute to a more transparent, resilient, and sustainable global food system.

The TRUSTFOOD project was featured at the ADS Cluster Coordinators Board Meeting on October 10th, 2025, where a dedicated session titled “From Design to Delivery: TRUSTFOOD Implementation Overview” was delivered to participating coordinators and stakeholders.

During the presentation, the project team offered a concise yet comprehensive overview of TRUSTFOOD’s implementation progress, highlighting key achievements, ongoing activities, and upcoming milestones. The session emphasized how the project’s digital solutions are being developed and deployed to strengthen traceability, transparency, and trust across the agri-food supply chain.

This overview provided an opportunity to showcase the project’s strong alignment with the ADS Cluster’s broader objectives, while also reinforcing the importance of cross-sector collaboration in accelerating digital innovation within Europe’s food and agriculture domain.

Participation in the Coordinators Board Meeting reflects TRUSTFOOD’s growing engagement with strategic networks and its commitment to sharing knowledge, exchanging best practices, and contributing to Europe’s digital transformation efforts.

In early September 2025, Smart Agro Hub proudly presented TrustFood during the latest consortium meeting of the DigiBuild Project, reaffirming its commitment to driving digital transformation across the agri-food sector. The gathering brought together key partners to discuss progress, share innovations, and align on strategic actions that support a more resilient and sustainable post-pandemic recovery.

In the wake of Covid-19, digital transformation and innovation have emerged as essential pillars for rebuilding economies and fostering sustainable development—particularly in the Latin American and Caribbean (LAC) region. With agriculture at the heart of many LAC economies, improving productivity, transparency, and value distribution has become a major priority.

TrustFood, Smart Agro Hub’s flagship initiative, was highlighted during the meeting as a powerful tool capable of addressing these challenges head-on. Designed to ensure traceability, accountability, and fairness throughout the agri-food value chain, TrustFood supports both producers and consumers by verifying product authenticity and promoting ethical practices.

The DigiBuild Project recognizes the transformative capacity of digital technologies to empower green sector practitioners. By leveraging solutions such as TrustFood, DigiBuild aims to:

• Enhance agricultural productivity through smarter data use
• Improve transparency across supply chains
• Support fair compensation and recognition of sustainable practices
• Strengthen inclusivity in regional economic development

As discussions unfolded, partners expressed strong interest in TrustFood’s potential role within the broader DigiBuild mission: to harness digital innovation for a greener, more equitable future across the LAC region.

Smart Agro Hub’s participation underscored the consortium’s collaborative spirit and its shared belief that technology-driven transformation will be central to building a resilient, sustainable, and inclusive agricultural ecosystem.

On Wednesday, August 27, 2025, from 19:00 to 21:00, a seminar titled “Digital Technologies in Agriculture” took place in the Community of Kato Diminio, Municipality of Sikyonion. The event was organized in collaboration with the Cultural Association of Kato Diminio.

The seminar highlighted the growing importance of digital tools and smart technologies in modern farming. Participants had the opportunity to explore how innovations such as precision agriculture, data-driven crop management, and advanced monitoring systems can enhance productivity, reduce costs, and promote sustainable practices.

Local farmers, producers, and community members attended, engaging in discussions about the practical applications of these technologies in everyday agricultural activities. The interactive format encouraged knowledge sharing and emphasized the role of digital transformation in securing the future of agriculture in the region.

This initiative reflects the commitment of Trustfood and its partners to supporting rural communities with knowledge, training, and resources that empower farmers to adapt to changing demands and challenges in the agri-food sector.

During the 63rd International Fair of Agriculture and Food held in Gornja Radgona, Slovenia, Green Point engaged visitors with an insightful presentation on the transformative potential of Blockchain technology in the food supply chain. The event, which attracts farmers, industry professionals, and food enthusiasts from across the region, provided an ideal platform for Green Point to demonstrate how digital solutions can enhance transparency, traceability, and trust in agricultural products.

Visitors learned about the advantages of Blockchain for ensuring food quality and safety, as well as the accessibility of free online courses designed to educate stakeholders across the agri-food sector. Beyond digital demonstrations, Green Point offered hands-on, in-person training, allowing participants to experience practical applications of the technology and explore ways to integrate these tools into everyday operations.

The presentation highlighted Green Point’s commitment to empowering the agricultural community through education and innovation, ensuring that both small-scale farmers and larger enterprises can benefit from the latest digital solutions. By combining technology with training, Green Point continues to support the creation of a more transparent, efficient, and sustainable food ecosystem.